Monday, 13 June 2011

Karma Kameleon- from the beginning





Continually being asked “where did you get that from?”, was Gabby’s inspiration to create 'Gabbywears' which boasts scarves, jewellery, shoes, belts, wallets, handbags, hats and headbands. Providing an exclusive collection of popular pieces at an affordable price, which appealed to all ages. 

Gabby has always loved fashion, especially accessories and when Gabby would return with personal shopping from overseas business trips, complements on her accessories were always received. Her entrepreneurial spirit ignited, Gabby realised there was a growing demand for affordable and catwalk-look fashion pieces. At the gift fair in February 2005 a small range of necklaces (12 in total) were introduced alongside her homewares range. Being well received, this paved the way for the launch of gabbyWears five months later at the Melbourne gift fair. 

Today 'GabbyWears' brings you 100's of new pieces each year. The ranges are the result of many months of sourcing, designing, tweaking and refining.  Stockists are throughout  Australia and New Zealand. 



Seeing the success of this Gabby decided to open her own retails stores and not just remain a stockist.


Karma Kameleon had its first store open in Mildura in 2004, Gabby's home town, further stores in Bendigo and Byron bay were then also opened which are a huge success.


Why Karma Kameleon?   Gabby not only believes in every shop having its own"Karma" but "Kameleon" was how she could best be described, ever changing and evolving with new trends. 


Which is why we encourage you to join us in our stores, feel the "Karma" for yourself and become the "Kameleon" that we all should embrace and enjoy being in this journey of fashion.



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